Selected work

Campaigns built to bring customers through the door.

Direct mail, social creative, Yelp advertising, digital flipbooks and interactive experiences — produced in-house for local businesses across Northern Illinois.

Showing 19 of 19 pieces

Yelp advertising & reviews

Aug 2026

Yelp advertising & review management

Premier Partner Yelp placements paired with review management — responding to reviews, keeping the profile accurate and making sure Yelp feeds Apple Maps, Siri and AI assistants the right information.

Brand campaign

Aug 2026

You work directly with the owner

The promise behind every JG campaign: no account managers, no handoffs. Janet builds the strategy, runs the creative and answers the phone.

ACDI 2.0 · Kaplan Snow

Aug 2026

1,571 clicks at $0.22 each

The ACDI 2.0 framework applied to Kaplan Snow: 20 days on a $20/day budget, $352.30 spent, 36,367 views, 12,928 people reached and 1,571 clicks to the website.

Monday Marketing with JG · Ep. 54

Aug 2026

Why your Yelp presence matters again

Six reasons Yelp is back in play — AI discovery, visibility, trust, local competition, reputation control and long-term value.

Facebook & Instagram ads

Jul 2026

Meta ad creative — interactive games

Paid social creative built for the Facebook and Instagram feed: one bold hook, one offer, one action. The same creative system runs across boosted posts, Reels placements and Instagram Stories.

Google Ads

Jul 2026

Google search & display — interactive games

Search and display creative aimed at owners actively looking for ways to grow engagement, pointed at a dedicated landing page so every click has somewhere to go.

ACDI 2.0

Jul 2026

When marketing works together

One client, multiple channels, one ecosystem — 1,168 link clicks at $0.23 CPC, a 6.2% click-through rate, 32,000 organic views and 32 Yelp leads.

Social creative

Jul 2026

AI doesn't solely rely on Google

Scroll-stopping brand creative reminding local owners that AI assistants pull from Yelp, not just search.

Google Ads

Jun 2026

Landing page campaign creative

Paid campaign creative promoting high-converting landing pages — the ad and the page are designed together so the message never breaks between click and call.

Google & LinkedIn ads

Jun 2026

Flipbook business card campaign

B2B creative for the digital flipbook business card — the kind of professional-audience ad we also run on LinkedIn to reach owners, managers and referral partners.

Content series

Jun 2026

Monday Marketing with JG

A weekly, fully-produced video and graphics series that keeps clients and prospects learning something useful every Monday.

Yelp Premier Partner

May 2026

Yelp advertising & profile upgrades

Premier-partner Yelp placements and profile optimization so clients show up in search, on Apple Maps, and in AI assistants.

Interactive

Sep 2025

Branded interactive games

Custom games and giveaways that turn passive scrollers into email subscribers and repeat customers.

Digital

Aug 2025

High-converting landing pages

Fast, focused campaign pages built to capture calls, bookings and form fills — not just clicks.

Digital showroom

Jun 2025

Flipbook business cards

A scannable digital showroom that replaces the paper card and keeps your whole catalog in a customer's pocket.

Client campaign

May 2025

Kaplan — business card campaign

Print plus QR-driven digital follow-through, so an in-person handoff keeps working after the handshake.

Client campaign

Apr 2025

Wally's — offer-led social creative

Square social creative built around one clear offer and one clear action.

Publication & direct mail

Nov 2024

Grayslake community flipbook

A local publication that puts dozens of neighborhood advertisers in front of the same engaged audience.

Publication

Sep 2024

Kaplan digital catalog

Full product catalog delivered as a shareable, trackable digital flipbook.

Any channel

Want work like this for your business?

Send a note and the form arrives pre-filled with what you were looking at, so Janet knows exactly which samples to bring to the call.

Everything we run

Direct mail and paid advertising on every platform your customers use

The samples above are a slice of the work. Campaigns are usually layered — a postcard lands in the mailbox the same week the ad shows up in the feed and the Yelp profile starts collecting reviews.

Direct mail

Designed, printed and mailed in-house — from the offer and the artwork to the mailing list and the drop date.

  • EDDM postcards that blanket a neighborhood
  • Neighborhood radius mailings around your location
  • Birthday & celebration mailers
  • Targeted demographic lists by age, income or household
  • Menus, trifolds, door hangers and brochures
  • New-mover and seasonal campaigns

Paid advertising

Local budgets run tight and measured, with creative built for each platform instead of one image reused everywhere.

  • Facebook ads & boosted posts
  • Instagram feed, Stories and Reels ads
  • LinkedIn ads for B2B and referral audiences
  • YouTube video advertising
  • Google Search, Display and Local ads
  • Yelp Premier Partner ad placements

Reviews & reputation

Getting found is half the job — being trusted when they find you is the other half.

  • Yelp review monitoring & responses
  • Google Business Profile optimization
  • Review generation campaigns
  • Profile accuracy across maps and AI assistants
  • Monthly reputation reporting

Want to see samples from a specific channel — a postcard, a birthday mailer, a LinkedIn or YouTube ad? Ask and Janet will send them over.

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