Episode 29
YouTube Is the Second Largest Search Engine — Is Your Business On It?
Watch this episode of Monday Marketing with JG — see the full video library
Most local business owners think of YouTube as entertainment. It isn't. It's the second largest search engine in the world, and your customers are using it the same way they use Google — to figure out who to hire and what to buy.
People Search YouTube for Local Answers
"How much does a bathroom remodel cost." "What to look for in a snow removal contract." "Is this equipment hard to operate." Those searches happen on YouTube every day, and the businesses answering them earn trust before the first phone call.
You Don't Need a Studio
You need a phone, decent light and a real answer to a real question. Sixty seconds is plenty. What matters is that it's you, that it's honest, and that it's consistent.
What to Post First
- The five questions you answer on every sales call
- A short walkthrough of what you actually do on the job
- One customer situation and how you solved it
That's three weeks of content you already know by heart.
I'm Janet Galati with JG Marketing Solutions. Every Monday, I'm here with real marketing knowledge you can use. See you next week.
Keep reading
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Episode 49
AI Is Reading Your Website — Are You In the Answer?
Customers are asking AI assistants who to hire before they ever open a search results page. Whether you show up depends on what your site actually says.
Episode 44
What to Do When You Get a Bad Review
A bad review isn't a crisis. It's a public audition for how you treat people when something goes wrong.
Episode 43
Why Your Ad Isn't Working
It's almost never the budget. It's the offer, the audience, or where the click lands — and those are all fixable.
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