Marketing With JG
Your Yelp Page Is Not Just for Reviews Anymore
Let me ask you something. When was the last time you actually looked at your Yelp page?
Not to check reviews. I mean really looked at it — your hours, your photos, your services, your address. All of it.
If the answer is "a while ago," we need to talk.
Yelp Is Now a Data Source — Not Just a Review Site
Here's what most business owners don't realize: Yelp quietly became one of the most important data layers in the entire search ecosystem.
Right now, the following platforms are pulling business information directly from Yelp:
- ChatGPT
- Apple Maps and Siri
- Bing and Microsoft Copilot
- Alexa+
- DuckDuckGo
- Yahoo Local
- Perplexity
- Meta AI
That's not a small list. That's the majority of the platforms your customers are using right now to find local businesses.
And here's the shift that most people missed: your Yelp profile is not a review page anymore. It's a data source.
What Happens When Your Listing Is Wrong
Wrong hours. Missing services. Old address. Photos from 2019. Unclaimed listing.
That used to be a Yelp problem. Now it's an everywhere problem.
When someone asks ChatGPT to find the best plumber in Round Lake, or asks Siri for a restaurant near them, or searches on Bing — the answer they get is only as good as the data behind it. And if your data is wrong, your business either shows up incorrectly or doesn't show up at all.
And Then There's the 140 Million People
On top of all the AI platforms pulling from Yelp, there are still 140 million people who visit Yelp directly every single month. That's not a dying platform. That's a platform that got a second act — and most businesses aren't ready for it.
What JG Marketing Solutions Does About It
As a Yelp Advertising Premier Partner — and I want to be clear, Yelp came to us, we didn't apply — I have access to tools and resources that most agencies don't.
We now offer Google and Yelp reputation and AI visibility management. We monitor your profiles, respond to reviews on your behalf, keep your information current, and optimize your listings so your business is accurately represented everywhere AI is looking.
Starting at $75 a month. That's less than most people spend on lunch in a week.
The Bottom Line
Claim it. Fill it out. Keep it current.
Or let us handle it for you.
I'm Janet Galati with JG Marketing Solutions. If you want to make sure your business is showing up correctly everywhere AI is looking, give me a call at 847-721-4372 or visit marketingwithjg.com.
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Episode 50
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Episode 49
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